Blondie

I am seriously considering becoming a vegeterian after I watched these videos...

http://ourdailybread.at

http://www.glumbert.com/media/dolphin

Scarlett Johansson, Chateau Marmont, West Hollywood, 2004

The latest Newsweek cover story is about Annie Leibovitz and her new book "A Photographer's Life: 1990-2005." I love the Gawker post about how they dance around the topic of her and Susan Sontag being lovers (talking about a power couple!), but what else is to be expected from a mainstream publication like Newsweek. For more eye candy check out the Gallery on msnbc.

Fact: Beer ads = hot chicks

Fact: No alcohol = pregnant women

Therefore, an idea: Ads for non-alcoholic beer = pregnant hot chicks

Nova Shin beer

1 comment

As much as these ads by Brazilian beermakers Nova Schin are entertaining and, I guess, provocative, they rub me the wrong way. I can’t figure out who the target audience is. Guys who are into pregnant chicks? Or the pregnant women who still want to party? Are these hot pregnant chicks still single? And who exactly are they hot for - their significant others? I am really confused.

The cliché adjectives that come with pregnant are glowing, loving, wholesome, decent (not to mention bloated, exhausted and hormonal). The hot pregnant beer chicks are none of that, and the only responsibility that they have taken on is that they don’t drink real beer anymore – but everything else stays the same: the flirting, the barely covered bodies, the ready-to-party attitude. Yes, these ads made me look twice, but I don’t think that the Frankenstein Photoshop constructs were a very bright idea.

Some cool advertising stuff coming from Madison for a regional pizza franchise.

Full article: nyt.com

"The campaign, by the Shine Advertising Company in Madison, Wis., is intended to give Topper’s a more playful and contemporary image, the better to appeal to the primary consumer groups that order pizza to go: the members of Generation Y, ages 18 to 24, and the Generation X cohort, ages 25 to 34."

Topperspizza

Print cover Sep/Oct 2006

An inspiring list of the best web sites as published in the Sep/Oct 2006 issue of the Print's Digital Design Annual. You can also thank me for saving you the $19.50 cover price.

COMMERCIAL

www.comcastic.com
www.porsche.com/cayenne2005
www.tazo.com
www.vw.com/passat/passat_mini_landing/minisite/vw_passat_06.html?ic_id=passat_mini
thefoodloop.com
pdl.warnerbros.com/wbmovies/charlie/flashsite/index.html
margecasey.com
4545living.com
getintothegame.comvirginiasportstv.com

EDUCATIONAL

twentyvoices.com
ashtraymouth.com
nationalgeogrpahic.com/Chesapeake
monitorcenter.org

CULTURAL

Madeinmtl.com
Nga.gov/collection/sculpture/flash/index.htm
Desginarchives.aiga.org
Advertisinganonymous.com
Explorer.monticello.org
Moma.org/contemporaryvoices

SELF-PROMOTIONAL

Syrupnyc.com
Rga.com/holiday/2005/holiday.html
Eighthourday.com
Cassbird.com
Samatamason.com
Agency.com

Up until now I considered myself a blogging voyeur – I would read other people’s blogs, but stayed away from using this form of communication to share my own mental sparks. The email and mobile were fulfilling my communication needs just fine, at least so I thought. The truth is that I was being a dinosaur. Anyone who doesn’t have a blog is not keeping up with the cultural zeitgeist.   Same as not having an email address in 1997, a cell phone in 2000, a digital camera in 2002...

The part that fascinates me is how acceptable is to share your personal details in a blog with – everyone. This level of intimacy used to be reserved only for close family and friends. But now, from baby pictures, family dramas to health stories, daily details are offered to the world, often  with audio and video included. Is it all just going to Andy Warhol's 15 minutes of fame? Or is recording our existence online validating our individualism?